The Tracer Partnership Model

To Drive Your Company To Success

Every partnership begins with understanding your challenges. We then apply our team’s ingenuity and engineering expertise backed by 75+ patents. We add a retailer’s perspective, with products sold in over 7,500 locations, to create solutions that drive your long-term business success.

CEO

Steven Spiro

CFO

Heidi Moore

COO

David Weinstein

VP Business Dev

Rob Shadowens

VP Manufacturing

Dean Bjerke

VP Operations

Andrea Dwarka

VP Of Global Sourcing

Ron Glaza

Director Of Marketing

Kelsey Kroning

Director - Product Dev

Stephanie Pisani

Director Of Animation

Carl Tegor

Director Of Production

Lawrence Kaczmarek

Logistics Manager

Patty Hamme

Director - Engineering

Ryan Kelly

Controller

Kathleen Powell

75+ Patents and Awards

We are constantly innovating on behalf of our customers. Many of our unique product features are protected by patents. And 65% of our patents were awarded in the past five years. The quality of our work has also earned multiple awards from industry experts.

Eco-Friendly Practices

We prioritize ethical sourcing, renewable materials, and durable design to minimize waste. Using sustainably forested Appalachian hardwood, we support biodiversity, with 2 new trees regenerating for every tree harvested.